{"product_id":"15867690","title":"Phyto CURLS Gel-Cream 150ml","description":"\u003cp\u003eThe CURLS gel-cream defines the natural shape of waves and curls, without a stiff feel. It provides a 24-hour* anti-frizz action. Curls and waves are supple and silky.\u003c\/p\u003e\n\u003cp\u003eAt the heart of the formula, the [Hydra Curl] Complex coats the fiber for redefined curls, while tara gum envelops the fiber for an anti-humidity protection. Thanks to our white mallow extraction, hair is twice as shiny**.\u003c\/p\u003e\n\u003cp\u003e*Test on strands using the 3-product routine (shampoo, conditioner, gel cream) VS reference strands (shampoo, conditioner), image analysis after 24hrs in an 80% humidity chamber.\u003cbr\u003e\n  **Test on strands: comparison between white mallow extraction and water.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eResults confirmed by volunteers:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e94%: hydrated* hair\u003c\/li\u003e\n\u003cli\u003e97%: nourished* hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eClinically measured efficacy:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e+20% better-defined curls from the first application**.\u003c\/li\u003e\n\u003cli\u003e40x less frizz after 24 hours***.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*Satisfaction test on 32 volunteers: % positive responses.\u003cbr\u003e\n **Scoring by an expert on 32 volunteers\u003cbr\u003e\n ***Test on strands using the 3-product routine (shampoo, conditioner, gel cream) VS reference strands (shampoo, conditioner), image analysis after 1hr\/24hrs in an 80% humidity chamber.\u003c\/p\u003e","brand":"Phyto","offers":[{"title":"Default Title","offer_id":48289593131229,"sku":"15867690","price":9.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0844\/6918\/6781\/files\/812aae1e449be35e3e1fd3e07bde7a24.webp?v=1785576050","url":"https:\/\/dermstoreshop.it.com\/products\/15867690","provider":"dermstoreshop.it.com","version":"1.0","type":"link"}